What Is Digital Marketing?
At a high level, digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. While this term covers a wide range of marketing activities, the most common types are mentioned below.
Paid Search
Paid search, or pay-per-click (PPC) advertising, typically refers to the “sponsored result” on the top or side of a search engine results page (SERP). You only pay when your ad is clicked. You can tailor your PPC ads to appear when specific search terms are entered, creating ads that are targeted to a particular audience.
Search Engine Optimization
Search engine optimization (SEO) is the process of optimizing the content, technical set-up, and reach of your website so that your pages appear at the top of a search engine biological result for a specific set of keyword terms. Ultimately, the goal is to attract visitors to your website when they search for products, services, or information related to your business.
Social Media Marketing
People aren’t just watching cat videos and posting selfies on social media these days. Many rely on social networks to discover, research, and educate themselves about a brand before engaging with that organization. For marketers, it’s not enough to just post on your Facebook and Twitter accounts. You must also weave social elements into every aspect of your marketing and create more peer-to-peer sharing opportunities. The more your audience wants to engage with your content, the more likely it is that they will want to share it. This ultimately leads to them becoming a customer.
Email Marketing
Email has been around for more than two decades, and it’s not going anywhere anytime soon. It’s still the quickest and most direct way to reach customers with critical information. The reason is simple: Consumers are very attached to their emails.
But great marketers know that not just any email will do. Successful email campaigns must be engaging, relevant, informative, and entertaining. To succeed, your marketing emails should satisfy these five core attributes:
- Trustworthy
- Relevant
- Conversational
- Be coordinated across channels
- Strategic
Mobile Marketing
As mobile devices become an increasingly integral part of our lives, it’s vital that marketers understand how to effectively communicate on this unique and extremely personal channel. Mobile devices are kept in our pockets, sit next to our beds, and are checked constantly throughout the day. This makes marketing on mobile incredibly important but also much nuanced.
Who we are?
"the brainhub | TECHNOLOGIES" (DM BrainHub InfoTech Private Limited) is a fast growing provider of Information Technology Services, Customized Software Solutions, Website designing & development, Digital Marketing services.
Our vision is to bridge the gap between Technology and the end user by providing high quality IT solutions & services to our clients in selected horizontal and vertical segments, by combining technology skills, domain expertise, process focus and a commitment to long-term client relationships.
Services we offer
- Information Technology Services
- Customized Software Solutions
- Website designing & development
- Digital Marketing (include SEO, SMO, Mobile Marketing, PPC, Email Marketing)
- SMS / WhatsApp Services
Our Esteemed Clients
Few of our esteemed clients are listed,
- Department of Agriculture, Haryana
- Department of Agriculture, Odisha
- Dhampur Sugar Mills, UP
- Liberty International, Gharaunda
- Goodrich Group of Companies, Karnal
- Delhi Public School, Karnal
- Supreme Cooling Systems, Karnal
- Madhav University, Rajasthan
- Manav Bharti University, HP
- Bangia Schering
- Durga Pharmalogy
SMO
To increase the awareness of your Products Brand and any event or marketing campaign.
Tasks to be performed under SMO,
- Facebook Promotion, increase in Facebook likes, increase in Facebook audience.
- Twitter posts.
- Video submission in YouTube, increase views for videos.
- Articles, post submission on Google+. Sharing YouTube videos on Google+.
- Sharing photos on Pinterest, Flickr, Picasa and Tumblr.
- Sharing Facebook post, YouTube videos on Instagram.