With the increasing number of smart phone users, its becoming difficult to ensure that the website gets a good response from the target audience. One way is to create mobile specific website, a separate website, designed specifically for the smaller screens, with less images and text, and to allow people to get the information they’re likely to be looking for, faster. Building such mobile compatible websites is the latest trend set.
Now, as the number of tablet users is increasing each day, should we provide one more option of a tablet specific website ? And what about the fast evolving smart TVs with 50 – 60 inch screens ? How do you ensure compatibility of your website with these devices ?
Yes, each day, the number of devices, platforms, and display systems, that need to work with your website, is growing rapidly. To provide device specific websites across the range of devices, is not feasible. The ideal solution, here, is to have one website that fits all, from a tiny Smart Phone to giant Smart TV, from a Desktop PC to a Tablet
Responsive web design is becoming more important as the amount of mobile traffic now accounts for more than half of total internet traffic. This trend is so prevalent that Google has begun to boost the ratings of sites that are mobile friendly if the search was made from a mobile device. This has the net effect of penalizing sites that are not mobile friendly.